Image Credits:Malte Mueller / Getty Images10:43 AM PDT · July 5, 2026
These whitethorn beryllium the past days of Amazon’s Mechanical Turk.
An announcement connected the Mechanical Turk website says that connected July 30, 2026, the crowdsourcing work volition adjacent to caller customers. Amazon Web Services says the determination was made aft “careful consideration,” adding, “Existing customers tin proceed to usage the work arsenic normal. AWS continues to put successful information and availability improvements for Mechanical Turk, but we bash not program to present caller features.”
In different words, Amazon isn’t wholly pulling the plug, but the work is precise overmuch connected beingness support.
First launched successful 2005, Mechanical Turk was a marketplace wherever radical were paid tiny amounts to execute elemental tasks that resisted afloat automation — things similar completing CAPTCHA challenges oregon identifying the basal sentiment successful a sentence.
In its heyday, the work was astatine the halfway of debates astir the morals of crowdsourced labor, and it adjacent played a tiny role successful the aboriginal stages of the Facebook-Cambridge Analytica scandal.
Beginning successful 2018, Amazon besides began billing it arsenic a mode for companies to annotate data to bid neural networks arsenic portion of its SageMaker AI service.
Less overtly, Mechanical Turk has besides been described arsenic the hidden enabler for companies taking a fake-it-till-you-make-it attack to AI, wherever products marketed arsenic Ai are really being performed by the Mechanical Turk workforce — each the much fitting since the archetypal Mechanical Turk was itself a hoax, with a hidden quality chess subordinate pretending to beryllium a chess-playing machine
Over time, the narration betwixt Mechanical Turk and AI models grew adjacent much complicated. In a snake-eating-its-own-tail irony, a 2023 investigation recovered that betwixt 33% and 46% of workers connected the level were utilizing ample connection models to implicit their tasks, raising questions astir the reliability of information annotated connected the platform and besides astir whether humans needed to beryllium successful the loop astatine all.
This week, aft Amazon’s determination became public, 1 Reddit idiosyncratic suggested the level died “years ago,” with workers and researchers abandoning it owed to bots and fraud. The idiosyncratic predicted, “Someone astatine Amazon is going to determine keeping the Mturk servers moving is simply a discarded of clip and resources and propulsion the plug entirely.”
When you acquisition done links successful our articles, we whitethorn gain a tiny commission. This doesn’t impact our editorial independence.
Anthony Ha is TechCrunch’s play editor. Previously, helium worked arsenic a tech newsman astatine Adweek, a elder exertion astatine VentureBeat, a section authorities newsman astatine the Hollister Free Lance, and vice president of contented astatine a VC firm. He lives successful New York City.
You tin interaction oregon verify outreach from Anthony by emailing anthony.ha@techcrunch.com.















English (US) ·